The £2.3M WhatsApp Message: Why Planning Insight Sells Homes
Transforming Uncertainty into Opportunity for Estate Agents: How Bashkal Helped Secure a £2.3M Deal
At Bashkal, we thrive on turning hesitation into confidence.
Recently, Ella, an agent from Location Location, approached us about a high-value property on Lordship Road, N16. The listing had been on the market for months, and multiple offers had collapsed at the last hurdle, with the sellers losing confidence they could reach their target price.
A new buyer was interested but hesitant, unsure whether the property could be extended to meet their family’s needs. Ella knew they needed a clear, professional answer fast, before another deal fell through.
She reached out with a simple WhatsApp message, and we replied within the hour.
After a rapid feasibility review, we confirmed that the property’s position on the street made it eligible not only for the loft extension the buyer had hoped for, but also for a rare three-storey rear extension, an opportunity everyone else had missed.
That discovery added nearly 290 sq ft of extra space, dramatically increasing both liveability and resale value in Hackney, where every square foot matters. The tone of the sale changed instantly, from hesitation to enthusiasm.
“Bashkal’s insight turned everything around. They not only confirmed the extension potential but showed us even more scope, which made the buyer excited and comfortable to move forward.”
Anna, Sales Manager, Location Location
Within days, the buyer booked a second viewing and made an offer. The result?
A £2.3M sale, secured with clarity and confidence.
🏡 A Forward-Thinking Agency in Action
Location Location demonstrates what modern, forward-thinking agencies do best, integrating specialist expertise to elevate client experience.
In markets like Hackney, Stoke Newington, and Islington, where planning policy and precedent matter more than ever, the agency’s team recognised that knowledge creates advantage.
“We don’t just get drawings, we get clarity and direction. Bashkal gives our team and clients real confidence to move forward.”
By partnering with Bashkal, they’ve empowered their negotiators to speak with authority about planning potential, provide faster answers during viewings, and give buyers the confidence they need to commit.
With Bashkal’s 30 years of London planning expertise, Location Location isn’t just keeping up, they’re setting the standard.
Their client-first, forward-thinking approach is reshaping what estate agency looks like, informed, agile, and transparent.
We’re proud to be their on-demand planning and architectural partner.
💡 Why Estate Agents Choose Bashkal
When you work with Bashkal, you don’t just get drawings or feasibility reports,
you gain a planning strategist who helps you understand what’s possible before your competitors do.
We bring clarity where there’s confusion, confidence where there’s hesitation,
and insight that turns viewings into offers.
From pre-market feasibility to live buyer support, we help agents unlock property potential for their clients.
The Result…
✅ Win more instructions by showing sellers what their homes are truly worth.
✅ Convert hesitant buyers into confident decision-makers.
✅ Justify valuations with planning-backed insight.
✅ Save deals from collapse with same-day feasibility reports.
“It’s helped educate our team, fast-tracking their knowledge on what’s possible and what’s not. Now our conversations with buyers and landlords are more confident and effective.”
🧠 Planning Confidence = Stronger Offers
In London’s high-stakes property market, nearly 1 in 3 agreed sales fall through, often due to hesitation and lack of clarity
Quick Move Now, 2024.
At the same time, over 80% of planning applications across London boroughs like Hackney, Islington, and Enfield are approved,
but only when backed by well-prepared, policy-aligned submissions
DLUHC Planning Statistics, 2024.
That’s where Bashkal expertise gives agents an edge.
When buyers understand exactly what can be extended, reconfigured, or developed, they see value others miss,
and they act faster.
“Buyers love potential. Show them what’s possible, and you’re halfway to closing.”
⚡ The Future of Estate Agency Is Knowledge-Led
The best agencies, like Location Location, are redefining what “service” means in 2025.
They’re blending human touch with data-driven insight to deliver a smoother, more informed customer journey.
Partnering with Bashkal gives your agency that same edge.
Together, we help you turn hesitation into offers, uncertainty into trust,
and listings into success stories.
📞 Let’s talk.
We’d be happy to review any properties you’d like clarity on and show how our feasibility insights can help you close your next deal faster.
📞 Let’s Support Your Next Listing
We’d love to support your next property listing, or instruction.
Call Direct: 07891 621 309 Office: (+44) 020 3740 7041 WhatsApp
